What we build.

Every engagement starts with a clear scoped proposal. Some projects stay fixed-scope start to finish. Others evolve to hourly for ongoing changes and advisory. We'll always tell you which approach fits best.

Database Development

We build custom databases, client portals, and operational apps on the right platform for your business. Whether you need a simple intake system or a multi-user portal your clients log into — we design it around how your team actually works.

  • Data architecture and schema design
  • User roles and login-protected portals
  • Custom forms and intake workflows
  • Embeddable apps for your existing website
  • Custom JavaScript enhancements
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Client portals

Branded, login-protected portals where your clients view their data, submit requests, and interact with your business — all managed from one backend.

Operational apps

Replace the spreadsheet your team fights with every day. We build apps around your actual workflow — fields, views, and permissions that match how your business runs.

Embeddable apps

Database apps embedded directly into your existing website. Your visitors interact with live data without ever leaving your domain.

API + automation bridge

Your database as the system of record, connected to your other tools — email, CRM, accounting, Slack. Data flows automatically so nothing falls through the cracks.

Business Automation

The key thing to know: you don't have to change your current systems. We automate the manual work that happens between them. Keep your existing tools — we just connect them and make them work together automatically.

  • Works with tools you already use
  • Email and notification automation
  • Spreadsheet and data sync
  • CRM updates and contact management
  • Accounting and invoicing triggers
  • Scheduled reports and digests
  • Multi-step approval workflows
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Connect your existing tools

Google Sheets, Gmail, Outlook, QuickBooks, HubSpot, Slack, Airtable, and hundreds more. If your team uses it, we can automate it — without replacing anything.

Eliminate manual data entry

A form submission automatically creates a record, sends a confirmation, updates your spreadsheet, and notifies your team in Slack. Zero manual steps.

Automated reporting

Pull data from across your tools, format it cleanly, and deliver it to the right people on a schedule. Weekly summaries, monthly reports — automatic every time.

Smart notifications and alerts

Get the right information to the right person at the right time — via email, SMS, or Slack. No more checking systems to see if something happened.

Dashboards & Reporting

Your team shouldn't have to dig through multiple tools to understand what's happening in your business. We build live dashboards that surface the right numbers for the right people — when they need them.

  • Live data from any source
  • Role-based views — exec, ops, field teams
  • KPI cards, charts, and tables
  • Embeddable in any website or portal
  • Automated email digest versions
  • Mobile-friendly by default
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Operations dashboards

What's in progress, what's overdue, and what needs attention today — visible at a glance without logging into three different tools.

Executive reporting

High-level KPIs updated in real time. Revenue, pipeline, team performance — one view for leadership, automatically current.

Client-facing dashboards

Give your clients visibility into their own data — project status, results, billing history — embedded directly in your client portal.

Embeddable Widgets

Custom JavaScript widgets your team can update without touching code. Built on a backend your non-technical staff can manage. One embed code drops onto any website — Squarespace, WordPress, whatever you use.

  • One embed code, any website
  • Non-technical team members manage content
  • Updates live instantly — no redeploy
  • Custom branding to match your site
  • Works on any website platform
Discuss a widget →

Pricing display widgets

Good-better-best pricing cards your team edits from a simple dashboard. Change prices, toggle features, update CTAs — no developer, no redeploy, updates instantly.

Content feed widgets

Press kits, media mentions, team directories, event listings — dynamic content managed by your team, displayed beautifully on your site.

Custom widgets

Have something specific in mind? If it needs to be on your site and updated regularly by non-technical people, we can build the right widget for it.

Acuity Scheduling

Two things we do with Acuity: we connect it to your other tools via third-party automation so bookings trigger actions across your business, and we audit and optimize your existing Acuity account so it actually works the way it should.

  • Third-party automation via Make.com and Zapier
  • CRM sync — new booking creates or updates a contact
  • Automated confirmation and reminder sequences
  • Post-appointment follow-up workflows
  • Intake form design with conditional logic
  • Full account audit and optimization
  • Payment and package configuration
  • Multi-staff and multi-location calendar setup
Talk about Acuity →

Third-party automation

New Acuity booking triggers actions across your entire business — contact created in your CRM, invoice generated in QuickBooks, Slack notification sent to your team, follow-up email queued. All automatic, no manual steps.

Account optimization

Most Acuity accounts are only using 30% of what the platform can do. We audit your current setup — appointment types, intake forms, availability rules, confirmation copy — and fix what's not working.

Intake form design

Custom intake questions with conditional logic so you arrive at every appointment with exactly the information you need, collected automatically before they walk in the door.

Automated client communication

Confirmation, 24-hour reminder, 1-hour reminder, post-appointment follow-up — all personalized, all automatic. Reduce no-shows and improve the client experience without lifting a finger.

Systems Strategy

Not sure where to start? This is where most clients begin. We audit your current tools and workflows, identify where the friction and manual work is hiding, and design a clear phased roadmap for what to build and in what order.

  • Current tools and workflow audit
  • Manual work and bottleneck mapping
  • Tool recommendation and comparison
  • Phased implementation roadmap
  • Build vs. buy analysis
  • Team training and documentation
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Tools audit

We map every tool your team uses, how data flows between them, and where the manual work is hiding. Most businesses are surprised by what we find.

Clear roadmap

A phased blueprint for your systems — what to build first, what to connect, and what to stop paying for. Prioritized by impact and cost.

Ongoing advisory

Some clients want a one-time audit. Others want a thought partner as they grow. We're available for both — scoped to what makes sense for you.

Custom pricing, scoped to fit.

Every project is different. We scope each engagement based on what you actually need. After a free discovery call we'll put together a clear proposal — deliverables, timeline, and price. Ongoing work after the initial build can continue fixed or hourly depending on what makes sense.

How it works

Free discovery call → scoped proposal → build → hand off. Most initial builds are fixed-price. Ongoing changes, additions, and advisory work often continue hourly. You'll always know the approach before we start.

Not sure where to start?

That's exactly what the discovery call is for. Free, 30 minutes, no commitment.